BACKGROUND:

O-Cosmedics, a leading health and beauty brand specializing in a variety of skincare products like hydrators, serums, and creams, approached us with a significant challenge. Despite their online presence, their sales did not meet expectations. They sought to improve their online sales performance and overall market reach.

KEY RESULTS WITHIN 6 MONTHS:

• • 16:1 ROAS, Social Ads
• • 390% increase, Social Revenue
• • 70% reduction, cost per website purchase
• • 55% purchases increased, ASC+ campaign 

OTHER ACTIVITY INCLUDED:

• • Created specific campaigns for each product category, focusing on the unique benefits and values they offer to customers.
• • Employed a mix of visually appealing content to capture attention and drive engagement.
• • Used high-quality aesthetic images, videos, and reels to highlight product attributes, avoiding User-Generated Content (UGC) to maintain the brand’s established market position.